Shoe Goo – Black & Clear

A heavy-duty-no-nonsense-problem-solver, Shoe goo is used to create another layer along the sole of a shoe to stop holes being made on too quickly. Let Shoe Goo help you!

Their unique formula is designed to resist abrasion and stick to flexible materials. So Shoe Goo bonds, protects and rebuilds for a permanent repair. Perfect for patching small holes, the waterproof bond remains secure even when exposed to water.

Shoe Goe Features:

  • Works on everything from leather and rubber, to vinyl and canvas.
  • There’s no mess and it’s easy to use.
  • The goo dries to a waterproof, flexible rubber, so it repairs without breaking or cracking.
  • Available in black or clear finish


Shoe Goo was created in 1972 by Lyman Van Vliet. A senior executive at Hughes Aircraft Co., Van Vliet was dissatisfied with the durability of the soles of his tennis shoes and sought a method to extend their life by repairing them. Although Van Vliet already held several patents related to the aerospace industry, he had no extensive background in chemistry. Nevertheless, Van Vliet set to work to create an adhesive which could be used to create a pliable surface coating for shoe soles, whipping up his experimental blends in a spaghetti pot. The ultimate result of their efforts was a polymer that was eventually marketed as “Shoe Goo”.

Having shoe issues? Why not get yourself a new pair!

For more news and product updates follow us on Facebook and Instagram.